seo

I wrote before about the rel nofollow monstrosity. It seems Google guys did finally realize something is terribly wrong with their invention. What Google anti-SPAM engineer Matt Cutts told us the other day is this:

Instead of preventing a “PageRank leak” (read: pathologically saving every drop of the inbound linking credit that a site gets) as can be seen in this “rel NoFollow” article, Google decided to simply exclude the PageRank which is nofollowed from the equation, effectively, reducing the size of PageRank that circulates through the site (and the web). This will, by the way, introduce some global level disturbances in the page-rank matrix, one of the major algorithms in the google rankings (even thought the number of nofollowed links is less than 3 percent, as they mostly come from big sites).

Is this change good or bad?

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